Students participated in developing a more sustainable lunch meal

Laurea key partner, the Restaurant Factory, challenged Hospitality Management students during the Service Innovations study unit to develop profile-raising solutions  for their Bring Back Take Away concept. The project culminated in a remote event held at the beginning of December at which the students’ finished ideas were presented to the client.

Matti Karvonen, Managing Director of the Restaurant Factory, says that he is as enthusiastic as the students:

- It is great that students in the field have an interest in such projects and a willingness to participate in the development of the field, says Karvonen, adding:

- At the Factory, we like to challenge ourselves. Sometimes it is a good idea to listen to outsiders' perspectives and feedback.

Finished presentations dealt with the company’s profile on social media, increasing product awareness, lunch delivery service, staff orientation with the use of the service, the idea of an advertising video, and the possibilities for returning boxes as easily as possible.

Karvonen says that he is pleased with the students' contribution:

- The teams’ ideas were good. Some of the concepts will be launched immediately and some a bit later.

The Restaurant Factory has also cooperated with Laurea students previously. According to Karvonen, good experiences and successes inspired the Factory to involve students in developing the Bring Back concept.

- With the key partnership, we mapped out projects to help our students. Bring Back is our fresh, up-to-date service, and we got the help we needed in developing it. We look forward to what we’ll come up with together next, says Karvonen.