Business Management

Where can this degree take you?

Business Management graduates work across many industries, and the programme prepares you for a wide range of positions in business and management — both in Finland and internationally.

Career paths is business

Your expertise applies in roles such as:

• Digital marketing specialist — leading digital campaigns and customer experience
• Financial planning specialist — managing budgets, analysis and corporate finance
• Business developer — driving new business and growth opportunities
• Sales specialist or account manager — building customer relationships and growing accounts
• Project manager — leading business and development projects
• Customer experience manager — designing and improving the customer journey
• International business specialist — working with international trade, logistics or partnerships
• Entrepreneur — starting and growing your own business

Your impact as a graduate

You combine business understanding, digital capability and analytical thinking. You can make data-driven decisions, communicate them clearly, and turn them into action. Your work might mean designing a digital marketing campaign, analysing the financial implications of a business decision, or developing a customer experience that drives growth.

Eligibility requirements

To be eligible for the programme, you need:

• Upper secondary qualification = a Finnish matriculation examination, a vocational upper secondary qualification, or a foreign qualification giving access to higher education
• English language skills at B2 level (IELTS, TOEFL or other Laurea-approved test)

Previous business experience is not required — the programme builds your competence from the foundations upward.

Is this programme for you?

• You are interested in business, marketing, finance and customer experience
• You want a practical bachelor’s degree with industry-recognised skills
• You enjoy combining analytical thinking with creativity and collaboration
• You see yourself working in business roles in Finland or internationally
• You want to study in English in a multicultural, international environment
• You are ready for on-campus, daytime studies in Espoo, Finland

What you’ll be able to do after graduation

You graduate with a comprehensive foundation in modern business that combines digital tools, analytical capability and customer-centred thinking. You’ll be able to:

• Use data to generate financial and market insight to support business decisions
• Plan and execute digital marketing and customer-experience initiatives
• Manage business projects from idea to delivery
• Work across cultures and contexts in Finland or internationally
• Apply industry-recognised tools and frameworks (Microsoft, Google, SAS and others)

Many of our courses include industry-recognised certifications that you can earn alongside your degree, strengthening your CV and your competitiveness in the job market.

How are studies organised?

Studying in an international group

You’ll study in an international, diverse community. Classmates come from Finland and across the world, and many courses are co-created with international partner universities.

For students progressing well, there is the opportunity to take a Double Degree — typically two semesters at a partner institution abroad, leading to degrees from both Laurea and the partner. Current double degree partners include:

• Austria — University of Applied Sciences Upper Austria, Steyr School of Management
• Belgium — UCLL University of Applied Sciences

You can also take part in student exchanges across South America, Asia, Europe and beyond, or complete a work placement abroad through Laurea’s partner network.

Concrete benefits of this degree

• Bachelor’s qualification that meets all requirements for further studies (Master’s) in Finland and the EU
• Industry-relevant skills such as digital marketing, financial management, data analysis
• Recognised certifications such as Microsoft, Google, SAS and others
• Double degrees and exchanges through Laurea’s partner universities that build international networks
• Graduates work across versatile business roles in many industries

Tution fees and scholarships

• EU/EEA students: No tuition fees
• Non-EU/EEA students: €9,500 per academic year

Scholarships are available for non-EU/EEA students. Read more about tuition fees and scholarships.

Applying for the programme

Application period for English-language bachelor’s programmes is held annually in January.

Applications are submitted through Opintopolku.fi during the announced application period. For step-by-step guidance, see Applying to Laurea.